I’m passionate about helping you because I believe the healthier we are in our mind, body and soul, the more compassionate, connected and loving the world will be. And in these times we need as much of that as possible!
How do you stand out from the competition?
You know how difficult it is to make an impact because you’re just another voice on the internet. Well, I believe everyone deserves to be heard and understood. So I create bespoke animations filled with elegant ideas and eye-catching imagery that makes you stand out from the competition.
As a sensitive kid growing up in a rough suburb of London in the 80’s I always found it difficult to express my emotions. I was lucky that I found an outlet through art and creativity. This drove me to learn every skill I needed to be able to communicate through a visual language. I use this knowledge to help me express your idea in its most visceral and powerful form, allowing your audience to fully understand and connect with you.
Here’s a short compilation of my work:
And a few career highlights:
- creating animations for the London 2012 Olympic Games Opening and Closing Ceremonies, watched by an estimated global audience of 1 billion.
- creating a 6 part web series ‘Invaders from Space’.
- working with Alain de Botton on a series of animations focusing on helping people, which to date have a combined 10 million views on The School of Life YouTube channel.
- working with Netflix to create an 8 part animated training series.
- being Lead Animator on multi BAFTA Award-Winning BBC Passchendaele Centenary projection mapping project.
- working with the BBC and Gabor Maté to create the film “Do we need to rethink addiction”.
If you’re new to animation and wondering how it could help you, here are some ways that using it would benefit your business:
Animation engages and entertains your audience like nothing else. Using animation increases everything from search engine rankings to conversion rates (up by 80%).
People are far more likely to view and share animated content on social media.
You’re limited only by your imagination, which enables you to make work which catches your audience’s attention and creates a lasting impression.
Animation can express complicated or abstract concepts in simple and easily digestible ways.
Using animation shows off your business in the best possible way, creating a voice which is unique and on-brand.
Animation is more cost-effective than traditional film, and is more easily updated as your business changes and grows.
And here are some ways that you could use animation in your business:
Social Media Content
Educational/How to Videos
Events or Conference Videos
Case Study/Testimonial Videos
Over the years I’ve had the privilege of working with some amazing people for some awesome clients including:
And here’s what some of those amazing people have to say about me:
“I’ve had the pleasure of working with Martin regularly since 2012. Martin joined our team to work on the digital content for the London 2012 Closing Ceremony, and that was the start of a valued and enjoyable working relationship. Martin is a rare talent with an excellent understanding of motion graphics/animation, both 2D and 3D. But this also comes with vast technical knowledge and an ability to deliver on time and to a very high standard consistently. When Martin is part of a Kate Dawkins Studio project, I know it’s not only in safe hands but that the work will be to the exacting level required.”
– Kate Dawkins (Founder at Kate Dawkins Studio)
“I have worked with Martin on a number of projects with content ranging from poignant stories to mark key historical anniversaries to high level messaging for corporate event environments. Whatever we’re creating his delivery is the same – beautiful, considered, technically brilliant and always on time. His calm supportive nature, ability to turn round high quality work to very tight deadlines if required and extensive knowledge of the motion graphics/animation process make him an invaluable member of the team. I can’t recommend him highly enough – even if that does mean he won’t always be available for us!”
– Diana Henry (Creative/content producer)
“I’ve worked with Martin many times and can highly recommend both his reliability and animation skills. He is not only creative but also very technically skilled. It is always a joy to work with him.”
– Jayne Hobart (Senior Producer)
“Martin created a beautiful animation for us. The team were very happy and couldn’t believe what had been achieved in such a short time. It was a pleasure to work with him and the process went very smoothly and efficiently.”
– Nina Ludgate (Executive Digital Producer at Rapiergroup)
What is the process?
Firstly we’d have a quick chat for me to find out a little more about you and what you are ultimately trying to achieve. If you’re going to spend your valuable time, energy and money with me, then I’m going to make sure you get the outcome you need.
Next, I would generate some initial ideas, rough sketches, and reference material and then chat through this with you to make sure we are on the right track.
After agreeing on how to proceed I would normally create an animatic, which is a rough draft of the animation, made with simple sketches timed to a temporary soundtrack or voiceover.
Once this is signed off we move onto creating the final artwork and then onto final animation and delivery.
How long does it take?
This would depend on the budget and scope of the project, but a typical turnaround is anywhere from 1 to 6 weeks.
How do revisions and feedback work?
The key to successful relationships is communication, so you’ll get plenty of opportunities to make sure you get the animation you want. I offer unlimited revisions between the project start and end date. If I think a revision will affect the end date, I’ll let you know and you can decide if you want to adjust the budget accordingly.